We are the dominant auto parts supplier in all of our market areas. From our roots as a single store in 1957 to our current network of 400+ distributors and dealers across all major cities of Pakistan (and growing), we've come a long way. This website is a way to help our customers and investors become more familiar with our history, as well as who we are and how we operate.
We intends to be the dominant supplier of auto parts in our market areas by offering our retail customers, professional installers, and jobbers the best combination of price and quality provided with the highest possible service level. In order to accomplish this mission, we will provide an A class services that will attract and keep the kind of people that will enable the Company to reach its goals of growth and success.
Our focus is to be the automotive aftermarket industry leader, and we realize that this goal can only be accomplished with the help of our team members. A philosophy has evolved within with regard to how team members are treated and how they treat others. We call this our "Sultan Culture" and it can be summed up by the following business philosophy. The Professional Culture...Our COMMITMENT to Our Customers and Our Team Members We are ENTHUSIASTIC, HARDWORKING PROFESSIONALS who are DEDICATED to TEAMWORK, SAFETY/WELLNESS and EXCELLENT CUSTOMER SERVICE. We will practice EXPENSE CONTROL while setting an example of RESPECT, HONESTY, and a WIN-WIN ATTITUDE in everything we do.
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